Product Manager Bart Banda showcases the new and exciting features released in Squiz Matrix version 5.4 including:

• New personalisation, A/B testing and conditional content capabilities using Content Variations and the new Persona asset.
• New in-browser image editing tools for cropping, resizing and rotating including image variety editing in Edit+.
• Context feature overhaul and usability improvements, a must if your site is using Contexts.